Users will soon have a new feature that allows them to lessen the quantity of AI-made videos appearing in their streams. This initiative comes as the company announced that it currently hosts in excess of 1 thousand million content made with AI.
Trial and Implementation
This change is in a pilot phase over the coming weeks before a global launch. This advancement comes amid a increase in content created by AI, driven by new video-generation tools.
AI Proliferation Online
Studies have shown that approximately one in 10 of the fastest-growing channels on another major platform exclusively feature clips produced artificially. A significant portion of this output is considered “AI slop”, a phrase for poor-quality, mass-produced content that is often absurd or dreamlike.
“We know from our community that numerous viewers appreciate content produced via AI tools, ranging from digital art to educational videos, and we intend to provide users the option to increase or decrease of that, depending on their own likes,” said a company executive.
Scale of AI Content
The service shared that there are presently over a billion videos on its service identified as artificially created. Collectively, in excess of 100 million pieces of content are uploaded to the app daily, making AI content a limited part of its complete catalog.
User Control Features
Users will be in a position to limit or boost the level of AI content they watch by opening the “manage topic” feature in the platform and selecting AI-made media. Other topics that can already be controlled under the tool encompass politics, style, aesthetics, and choreography.
Platform Guidelines
The platform’s policies require content makers to tag “realistic” AI-made content, and it bans harmful fake videos of public figures or critical incidents. Any realistic AI video that is unmarked can be deleted under its user guidelines.
Furthermore, the app will from now on add an “AI-made” label to content created with its built-in AI features, or detected by an collaborative effort for identifying AI-generated material. This step is intended to deter users from attempting to bypass the disclosure requirement.
Responsible AI Funding
The platform is also introducing a $2m educational fund for experts and institutions to develop educational content about ethical AI use. This project will benefit educational bodies specializing in educating coding and technology.
Platform Protection
TikTok has supported its safety measures, during debate over proposals to lay off hundreds of safety staff in Britain. TikTok is planning to reduce hundreds of positions in its content moderation division in its British office, with worker representatives and internet security professionals expressing worry that people are being substituted by AI moderation.
A company official clarified that people-led review would continue to be important, but automated tools can protect employees by filtering out the most distressing content ahead of it is viewed by staff. The company announced a significant reduction in explicit and harmful content seen by safety staff over the previous year due to the use of its machine learning processes.
“We think that it’s essential to combine staff and AI to maintain a secure environment,” the executive stated. “We’ll have people as part of that process, but we additionally believe it’s very important to minimize viewing of dangerous material as quickly as possible, which is the area in which a lot of the machine support is really helping us operate efficiently.”
